About the talk
Whether it’s coffee, beer, beverages, or food, one of the key staples of creating a well-respected brand is consistency. For food products, that consistency comes in the form of flavor that is replicated exactly the same each and every time. For cannabis formulations, consistency implies cannabinoid and terpene levels that are identical in every batch. But the difficulty extends further than that. Your cannabis starting material comes from wide-ranging sources the larger you are. And terpene isolates are not always of equal quality, origin, or purity. The key to consistency is robust Quality Controls and a rigorous testing program.
02:35 The importance of consistency
06:31 How to ensure consistency in your natural products?
17:36 CBD isolate is a cultural issue
20:53 Maintaining the consistency in CBD isolate
25:14 Difference between standardization and consistency
30:50 Ensuring consistency after the lab
Brian Beckley is the managing editor at Marijuana Venture magazine, the No. 1 business publication in the cannabis space. Originally from Upstate New York, Brian is an award-winning journalist and editor with 15 years experience in newspapers before joining the Marijuana Venture staff in January 2017. During his time at Marijuana Venture he has interviewed and written stories about every aspect of the cannabis industry, including both marijuana and hemp cultivators, processors, and retailers, as well as well-known industry professionals like Megan Stone of High Road Design and cannabis celebrities like Willie Nelson. He also hosts the panel discussions at Marijuana Venture’s Retail and Dispensary (RAD) Expo on topics ranging from store design and marketing to legal issues in the cannabis industry to the future of the CBD market.View the profile
Multilingual Biomedical Executive and Engaging Public Speaker with 25+ Years Strategic Visionary Leadership Leveraging Breakthrough Science into Novel Therapies and Medicinal Agents, including Cannabinoid-centered BiotechnologyView the profile
Kayla Fioravanti is an award-winning author, cosmetic formulator, aromatherapy educator, and researcher of all things hemp. She has been an advocate for small businesses to Congress, the FDA, and worked along side large and small business associations for fair cosmetic regulations. She co-founded a company in her kitchen for $50 in 1998 and built it into a certified organic, cGMP compliant, and fast growing company which she sold for millions in 2011. Kayla is the author of “A Little Handbook about Topical CBD: A Revolutionary Ingredient for the Skincare World” and Hemp CBD 101″ as well as 11 other books.View the profile
Over the past twenty-two years, we have developed a workflow system that enables our pharmacy to identify the immunization needs, drug-induced nutrient depletion, drug interaction, nutrient interaction, food interaction, lab test interaction, herbal interaction and pharmacogenomic profile of each patient. This data is converted into a medication plan that is followed over the course of the year as we synchronize medications, supplements, and over-the-counter products together. This synchronized medication management profile allows the customer to pick all of their medicines up at the same time. An appointment for consultation is then scheduled between the pharmacist and the customer. This amount of attention to detail is needed in order to improve the therapeutic outcomes of our customers.View the profile
Christina is the visionary force behind the Vital Leaf edibles line, which focuses on creating CBD infused products, including organic, fair-trade, regeneratively sourced Chocolates, Oil drop Elixirs, Topicals, and other specialty superfood charged edibles. She is an educator and one of her greatest passions has been teaching the art of living what she calls an "Activated" lifestyle. Since 2015 she has co-produced & curated a transformational pop-up cooking school for festivals, called the Nourishment Lab. In addition to teaching she previously owned an own artisanal catering, personal chef, and artisanal live-cultured products company, Activation Foods. In 2016 she started the next foodie business adventure with the creation of Vital Leaf. As the CEO she wears many hats....including chief product formulator, marketing and brand development, and creating strong investor and partnership relationships. She supports and collaborates with local, organic, regenerative, and wild crafted food producers to strengthen regional food security & justice, and to create the most pure, delicious, healing, and nourishing whole foods in the most ethical and honest way possible.View the profile
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Marijuana Venture Magazine. We are the number one business magazine in the Cannabis space covering both of the marijuana and the CBD businesses and we are hosting the Rad Expo the retail and design Expo in Portland in October of this year. It is a business show aimed at the retail side of the Cannabis and CBD industry. So make sure you guys if you're interested in that and I'll reach out to that one. So if you're if you're interested the rad expo.com through this panel on consistency and CBD formulation
First is a Christina Sasser. She is the CEO and a Chief Product Formulator of Vital Leaf. She has 15 years in the industry and is a holistic chef with a focus on plant-based CBD medicine. Next up is Kayla Fioravanti The Owner and Chief Formulator of Ology Essentials. She's been in the natural skincare industry for 20 years and has published 12 books on it will be available tomorrow at the book signing. So head on down there. Make sure you go to sign her copies of her books next to her is
Jenelle Kim. She is the Founder and Chief Formulator of JBK Wellness at our contract manufacturing company and is created the first luxury CBD Skin Care in the world Cannabis beauty. She is also a traditional doctor of traditional Oriental medicine Next to her is Richard George Hou the CEO of MicroSativa premium CBD.
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